Graphic Design

Professioanl training on Graphic design and illustration using visual compositions to solve problems and communicate ideas through typography, imagery, color and form.

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A lot of the digital world is represented through graphic design. As a graphic designer, you are an essential visual communicator. At Macaw Academy you can become a master of graphic designing.

What you will learn

Graphic Design & Fashion Illustration

Have a deep understanding of typography, colour theory, photos, layout, blocking, and other design theories and skills

Understand and learn the essential tools and capabilities of Adobe Photoshop, Illustrator, and InDesign

Create logos and branding packages for potential clients

Learn photo editing and manipulation in Adobe Photoshop

Master the pen tool, shape builder tool, and other essential vector design tools in Adobe Illustrator.

Understand solid logo design and ad design principles to build compelling campaigns and logos

Work through the entire package design process

Learn non-destructive editing techniques in Adobe Photoshop

Work through an event flyer design to understand strong type hierarchy, balance, and overall design layout

Learn a few of the upcoming design trends for 2021 and how to create them!

Learn the history of fonts and typefaces and how to pair fonts

Learn the basics of Affinity Designer and learn the difference between Adobe Illustrator and Affinity Designer

Work through a 7-page vector tracing worksheet and feel confident creating a complex vector illustration by the end of this worksheet

Curriculum

Personalized Learning

Unit 1: Introduction to graphic design

• Introduction & Welcome to the Course!

• Get Up and Running With Adobe Creative Cloud

Unit 2: Learning Photoshop part I: Creating a poster

• Poster Introduction and file setup (revised)

• Gathering Assets

• Making Selections

• Refining Selections and Masking Space

• Working With Text

• Refining the Layout

• Creating Additional Looks to Give Your Client Options

• Exporting Your Artwork

Unit 3: Learning Photoshop Part II: Creating a Composite Image

• Introduction to Photoshop Compositing

• Getting assets for your first composite image

• Compositing Continued & Color Levels

• Refining Selections

• Pushing Your Design Further

• One More Idea & Exporting Your Image

Unit 4: Basics of Adobe Illustrator

• Introduction to the Project

• Working With Text: Type Tools, Adobe Type kit, and Creating Outlines

• Working with Shapes, Color & Graphics

• Artboards and Creating Additional Designs

• Exporting Your Files

Unit 5: Creating a logo

• Introduction to This Section

• Research and Gathering Ideas

• Creating a Mood board

• Bring in Your Text and Picking Fonts

• Basic Tool Overview

• Creating Your First Looks

• Refining Ideas

• Designing Your Presentation For Your Clients

• Exporting and Sending Comps to Clients

• Finalize Your Logo, Part 1: Refining Color and Creating a “Details” Page

• Finalize Your Logo, Part 2: Artboard Setup for Quick Export and File Management

• Finalize Your Logo, Part 3: Batch Export Files and Professional Client Delivery

Unit 6: Creating a Magazine Ad

• Project Introduction

• Setting Up the File

• Gathering Assets and How to Scrape Photos

• Getting Things in Place

• Design Continued…

• Further Refinement, Adding Photos, and Masking with Shapes

• Export the Final Ad for Press & Reviewing Design Decisions

• How to Package Editable Photoshop Files to Share With Someone Else

Unit 7: Basics of InDesign Part I: Creating an eBook

• Introduction and File Setup

•Placing Assets and Basic Layout

• Finalize the Design, Exporting, and Packaging Final Files

Unit 8: Basics of InDesign Part II: Creating a Brochure

• Project Introduction

• Beginning With the End in Mind

• File Setup

• Outside Layout: Part 1

• Outside Layout: Part 2

• Inside Layout

• Exporting Final Files, Part 1: Generic Export

• Exporting Final Files, Part 2: Adding Printer Marks and Fold Guides in InDesign

• Exporting Final Files, Part 3: Add Printer Marks and Fold Guides in Illustrator

Unit 9: Creating Custom Business Card

• Project Introduction & File Setup

• Business Card Design

Unit 10: Introduction to Behance

• Features overview of Behance

• Create a custom cover and full width portfolio image for Behance

Hear what some of our students have to say about our Courses

We are proud to impact knowledge and help bring out the best from young talent.

My favorite part of learning from Macaw Academy is the room I was given to explore my inner artist. The course is self-paced and the dedicated team of tutors were readily available to help me through difficult exercises.

Faridah

Content Writer

Apart from learning design skills from Macaw Academy, I also learnt good presentation and communication skill, interractive media, branding delivering, using Adobe creative apps. Thanks to Macaw Academy for making my visualization visible.

Michael

Graphics Designer

If you're looking to pursue a career in the tech field, Macaw Academy is your go-to. Besides having top-notch experts coach you through it all, there's room for employment. I went from zero tech skills to a certified copywriter.

Nafisah